Originally published at the Huffington Post: Back in 2005, Thomas Friedman's The World Is Flat made a persuasive argument that the globe was coming together on a level playing field, thanks to the equalizing forces of technology and peaceful economic … [Continue reading] about The World Isn’t Flat, It’s Hollow
Shopping Made Psychic: No-Content Marketing Marches on
Originally published at the Huffington Post: A while back, I predicted the coming of no-content marketing: what comes next after the sheer volume of content drives its value below zero. That's the point at which we start paying to avoid content, no … [Continue reading] about Shopping Made Psychic: No-Content Marketing Marches on
Are Nonprofits Designed to Fail?
Originally published at The Huffington Post. There's a story often told in nonprofit circles to inspire hope. It's the one about the starfish, which in one version goes like this: A man is walking on a beach and comes across a little girl tossing … [Continue reading] about Are Nonprofits Designed to Fail?
I Want a Desk Like a Super-Villain’s: Will Intelligent Agents Give Me One?
First published at the Huffington Post, 8/29/13. Every super-villain has a lair. And in every super-villain's lair, there is a gorgeous companion, a weird sidekick, and... the desk. The sleek, perfectly uncluttered desk, from which our … [Continue reading] about I Want a Desk Like a Super-Villain’s: Will Intelligent Agents Give Me One?
Why Meaning is the Future of Marketing — and How These 3 Companies Are Pointing the Way
Also published at the Huffington Post. Recently, I've been thinking about what comes after the current rage for content marketing. As I argue here and here, I think that over the long term, the over-abundance of content will lead to "no-content … [Continue reading] about Why Meaning is the Future of Marketing — and How These 3 Companies Are Pointing the Way